Give a Gift That Keeps Salmon Swimming Upstream

For immediate release
December 3, 2012
St. Andrews…This holiday season, consider giving a Gift Membership to the Atlantic Salmon Federation (ASF) to help conserve wild Atlantic salmon populations for the benefit of all North Americans.   ASF members are kept abreast of the latest in conservation and angling news with the quarterly delivery of the award-winning magazine the Atlantic Salmon Journal. Gift givers in the United States and Canada can qualify for a tax receipt.

ASF is involved in a wide array of research, restoration, education and protection projects in the United States, Canada, and Greenland, where salmon from North American rivers feed.

One of ASF’s major projects is in partnership with The Conservation Fund Freshwater Institute of West Virginia.  Together, they are proving the feasibility of producing sustainably-grown, disease and sea lice-free farmed salmon, without using vaccines, harsh chemicals, or antibiotics in land-based, closed-containment, freshwater facilities.  This method of growing salmon is better than farming salmon in open-net sea cages – better for the fish, the environment and the economy.  Chefs and the general public have given the taste and quality of the product excellent reviews.

Another precedent-setting program in which ASF is involved is the restoration of Maine’s Penobscot River by dismantling three dams. The project is the best chance the United States has of restoring Maine’s wild Atlantic salmon, which are listed as endangered. On June 11, 400 federal, tribal, state and local officials, conservationists, anglers and naturalists gathered to celebrate the beginning of the removal of the Great Works Dam.   Low water allowed the excavation to progress at a good clip throughout the summer until the dam was removed, allowing free passage to wild Atlantic salmon and ten other species of sea-run fish.  The Penobscot River Restoration Trust and its partners continue to work towards the Veazie Dam removal next spring.  Situated at the head of tide, this dam allows the most significant conservation gain.  It is anticipated that a bypass channel around the Howland Dam will be in place by 2014.
Last year, a study in Canada found that, in 2010, wild Atlantic salmon were worth $255 million and supported close to 3,900 full time equivalent (FTE) jobs in Quebec and the Atlantic provinces.

“Similarly, restoring the Penobscot River will provide jobs and social and economic benefits for the people of Maine,” said ASF president, Bill Taylor. “With improved river conditions and 1,000 more miles of habitat, fish numbers will increase, drawing more anglers interested in catching sea-run fish like shad and striped bass, and other outdoor enthusiasts to the river.  They will spend money and generate employment, especially in rural areas.  The fact that the jobs and industries created will be environmentally-friendly is an added benefit.”

Giving the gift of membership in ASF is a caring way to celebrate our natural environment and Christmas. Every three months, the arrival of the Atlantic Salmon Journal will delight gift membership recipients with its artistically illustrated stories, a publishing tradition that spans 60 years.

To purchase an ASF gift membership call 1-800-565-5666,  e-mail
membership@asf.ca, or visit the membership section on ASF’s web site http://www.asf.ca/membership.html

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The Atlantic Salmon Federation is dedicated to the conservation, protection and restoration of wild Atlantic salmon and the ecosystems on which their well-being and survival depend.  ASF has a network of seven regional councils and 125 local river affiliates, located throughout New Brunswick, Nova Scotia, Newfoundland and Labrador, Prince Edward Island, Quebec, Maine, and Western New England)..  The regional councils and affiliates cover the freshwater range of the Atlantic salmon in Canada and the United States.

For more information on the Atlantic Salmon Federation contact:
Muriel Ferguson  506 529-1033